Wix is a website builder. Following the release of their new designer-friendly templates, they wanted a campaign that showed designers that Wix understands them and their struggles. We came up with the idea for a campaign called "We get you, designers."
We created images around fun social media memes that designers and creative studios can all relate to — low/no budgets, crazy deadlines, software bugs, etc. These were released across Wix's Instagram & social platforms.
Sagmeister & Walsh, 2019
CREATIVE / ART DIRECTION, COPYWRITING: Jessica Walsh
PHOTOGRAPHY: Zak Mulligan
DESIGN: Gabriela Namie, Shy Inbar, Rachel Denti, Angela Ianarelli, Matteo Pani
Wardrobe: Amelian Kashiro-Hamilton
PRODUCTION: Erica Grubman
PRODUCTION DESIGN ASSISTANT: Daniel Mutton
Art Direction: Zachary Friedman
Prop Styling: Sarah Holmes
ART ASSITANCE: Anna Humphries & Emily Beard
PRODUCTION DESIGN: Brittany Porter